Dubai Airports
Web Design
Project Type

Airport Website

Dubai Airports launched its new brand and required a full re-design of their website to reflect the new brand promise and create an experience that would cater to over 90 million annual passengers.

The Strategy

To achieve the bests results, we started with user research and usability testing. Using a mix of online tools, Google Analytics, and focus groups, we created the required insights that would help us define user journeys, information architecture, and content delivery across the site

To streamline the design process, we applied Atomic design principles and created a design system for Dubai Airports that would ensure consistency across other digital channels.

The main objective is to provide passengers, partners, and other stakeholders a great online experience and serve the business needs of various internal stakeholders.

The Process

• Usability Testing and Data Analysis

• UX and UI Design

• Development and QA

• Delivery

• Analysis and Reporting


• Sitefinity CMS

• Gatsby

• React JS

• Microsoft Azure

The Results

• Updated design that aligns with the new branding

• User-centered experience

• Increased page speed by 50%

• Improved SEO performance

Experience it live

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