Chalhoub Group
Project Type

Swarovski eCommerce Site

Chalhoub Group tasked Prototype to develop the regional Swarovski eCommerce website. The eCommerce website was built on Shopify Plus and mirrored the brand and functionality of the international counterpart.

The Strategy

The website had to be developed in a short period. Therefore Prototype chose Shopify Plus as the foundation of the eCommerce platform and was able to launch the site in just three months. To integrate with the customers' ERP system, a custom API and inventory management script had to be developed that would keep the website data in sync with current stock levels.

The main objective was to create a buyer-friendly and easy to manage eCommerce platform.

The Process

  • Project Analysis and Consultation
  • UX and UI Design
  • Development and QA
  • Delivery


  • Shopify Plus
  • Oracle Retail
  • Payfort
  • Aramex 
  • JQuery
  • Google Analytics
  • Hotjar

The Results

  • Fully responsive design
  • Strong SEO foundations
  • Scalable and manageable CMS and backend reporting
Experience it live

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