The Digital Strategy Books

In business today, you use digital technologies to run your everyday operations. Without a proper digital strategy in place, you're putting your business at risk.Without even being aware, you could lose out to your competition by:

  • Failing to recognize potential tools at your disposal, or
  • Wasting your precious resources as you attempt to prepare for digital disruption.
Digital Strategy: A Guide to Digital Business Transformation book

Digital Strategy: A Guide to Digital Business Transformation

In Alexander Rauser’s first digital transformation book, Digital Strategy: A Guide to Digital Business Transformation, he discusses practical solutions for modern enterprises operating in today's whirlwind business environment and how these businesses can establish a simple model that drives their digital innovation programs.

Not all businesses are created equal, but that doesn’t negate the fact that many businesses don’t equate the success of their digital solutions with their brand’s overall success.

Digital Strategy: A Guide to Digital Business Transformation highlights how to establish simple frameworks that allow full visibility into your company’s digital solutions while keeping a hawk-eye over your daily operations. You’ll also learn how evolving your understanding of your business processes and various platforms can help you achieve your objectives.

In Digital Strategy, you’ll also learn:

  • What digital strategies are
  • How these strategies can fulfill your brand objectives
  • How to manage risk and opportunity
  • How to create, implement, and maintain a well-thought-out digital strategy
  • How to outperform and shake up the industry, and
  • How your strategies can lead to innovation
Boardroom Guide to Digital Accountability book

Boardroom Guide to Digital Accountability

In Boardroom Guide to Digital Accountability, you’ll learn how to:

  • Evaluate your digital assets’ performance in regards to return on investment
  • Measure success
  • Increase performance
  • Set clear measurement specs

The book is an introduction to the initial efforts required to create a coherent strategy. Today’s modern companies need methods to assess digital performance – from the server room to the boardroom. But many of today’s top executives aren’t equipped with proper tools. Prototype can lead the way to your future digital success.

Whether you merely want to maintain your brand’s relevance as technology rapidly advances, or you want to disrupt the entire digital landscape, this book is for you.

Today’s modern companies need methods to assess digital performance – from the server room to the boardroom. But many of today’s top executives aren’t equipped with proper tools.

Get to know Prototype and the DSX Program – we’ll equip you with the tools you need to succeed.

Tell us about your Digital Transformation challenges and receive a free consultation

If any of the above has ever been a pain point or a concern for you and your brand, reach out and let Prototype lead you to your future digital success.

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